We help D2C brands transform their marketing spend into profitable customer acquisition through data-driven strategies and rigorous performance optimisation.
Research indicates that approximately 20% of purchased impressions are delivered on low-quality placements. Advertising platforms are aware of this inefficiency, but have limited incentive to address it.
We developed AdHero to solve this problem for our clients.
Machine Learning at Scale — Trained on billions of historical ad bids to identify patterns and optimisation opportunities
Platform Integration — Connects seamlessly with all major advertising platforms for straightforward deployment
Continuous Optimisation — Automatically eliminates wasteful placements while scaling high-performers
Demonstrated Results — Clients typically report cost reductions of 25–40% within the first 90 days
We work with companies that have validated their offering and are ready to scale through disciplined, accountable marketing.
High-growth B2C startups with investor mandates to demonstrate efficient customer acquisition. You've validated product-market fit and need acquisition economics that support your next funding milestone.
Post-seed or Series A with proven product and pressure to demonstrate efficient scaling
Proven businesses with substantial domestic traction ready to capture continental opportunity. You have the offer, the operations, and the revenue—you need cultural fluency to resonate with European consumers.
Minimum €100,000 monthly revenue with validated offer and European expansion ambitions
Every service the AdHero algorithm provides is designed to convert your marketing budget into verifiable business outcomes.
If it doesn't convert, it gets optimized or cut. AdHero treats creative as a continuous testing discipline — every asset earns its place through data, not intuition.
AdHero unifies messaging across every touchpoint, tightens attribution, and keeps the experience coherent from first impression to conversion.
Our algorithm places your brand in contextually relevant environments through native and programmatic buying — reaching audiences where attention is already earned.
Whether you're looking to optimise existing campaigns or planning European market entry, we'd welcome the opportunity to explore how our approach might support your objectives.
Ice Station Zebra Associates Limited
Pigiale Pasa 22
6027 Larnaca, Cyprus
We respond to qualified enquiries within 24 business hours